Lisa has been working in the MENA cultural sector for almost 20 years, spanning art and design, theatre and festivals. She previously served in senior positions at Abu Dhabi Music & Arts Foundation, Mixed Media Publishing and Al Hilal Publishing. Lisa has also worked for Arts & Business (UK) and Comité Européen pour le Rapprochement de l'Economie et de la Culture (CEREC). She has consulted on arts/business partnerships for entities including the World Bank, European Commission, FTSE100 companies as well as leading cultural bodies and has lectured widely across Europe, USA, Middle East and South Africa.